12 Clinchers: Signing Events Keep Authors & Bookstores in Business


Good advice from a lady who has been in the writing and publishing business for many years. Something to hold onto come the time we get the next print edition of the novel ready. I sure hope that independent book stores make a comeback by 2023 :o]

I enjoyed Kathleen’s Cariole Ride on Kindle last winter during my daily commute. I love stories formed around the events of cherished letters and mementos.

Best wishes for today’s signing at Books on Beechwood, another favourite independent, local book store.

T

cozybookbasics

book signing cartoonLike many authors, I used to hate selling but a few easy techniques have made me love it and have fun. This can happen to you too, once you’ve mastered the moves that clinch a sale when your real book meets a live customer. Last Sunday copies of my new paperback flew out the door with almost one-third of the traffic that shopped at Ottawa’s Perfect Books bookstore between 1 and 3 p.m. (20 loners or couples, six books sold.) Here’s my advice; I hope it works just as well for you:

  1. Prepare for your event with a phone call, follow-up visit to the store and a query  just before you come. By the time you get there, you will know the easiest way to drop off your books and the best place to park your car. The owner will have consignment copies of your book on the shelves, posters in the window and a…

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About shewrite63

I am Theresa. I am a Mother and intermittent writer. I published a bittersweet novel under the pen name of Florence T Lyon. I am also a real life survivor, cynic and IT support worker trying to keep up with technological changes. Can't eke a living off of my writing skills - yet!
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